I quickly learned that writing articles and submitting them to online publications was a great way to attract new readers and gain experience as a freelance writer.
I have been fortunate to have several of my articles published on high trafficked websites and have made some wonderful new friends as a result of submitting my articles to these free ezines.
Here’s the resource box I include at the end of my articles:
Rose DesRochers is a published poet and freelance writer. Rose has been writing poetry for more than 20 years. She is also the founder of http://www.todays-woman.net, a supportive online writing community for men and women over 18. She is also the Assistant Administrator of http://www.invision-graphics.com.
What you are giving is your permission for the publisher to publish your article in exchange for a byline at the end of the article. The byline is about four lines of text about yourself, including a link to your website.
Whenever I write an article, I first publish it on my own website and then submit it to ezines. Ezines will not take the time to edit your article, so make sure that you proofread it before submitting it. You may want to have someone else go over your article for errors before submission.
Here are some ezines where you can publish your articles.
You may also wish to search through ezinesearch.com for publications that will be interested in the genre of articles that you write.
Websites are constantly looking for free content to re-publish. Many webmasters search article directories such as articledashboard.com in search of content to publish on their websites. The number of ezines online is growing everyday. Im constantly receiving invitations to submit articles to new ezines.
Writing and submitting free articles is a great way to gain exposure and increase your income when people want to hire you to write content for their websites.
It wont be long and you will be recognized as an expert in your field.
Article Marketing is the hottest way of marketing your web sites, but writing does not come naturally to many people. We’ll show you an easier way to start your writing career.
All through school and then maybe college or university, even as the writing became more detailed and longer. No matter how many times you have done it, writing is probably a task that many of your have continuously avoided. Now at a time when writing articles could help your job or work, facing the job at hand can be daunting.
I’m one of those strange people that enjoy writing, but even I get stumped some times and while there are a great number of people who do like writing, there are still those who would rather walk on hot coals than write an article. So for those people and the ones who like writing and would prefer to be more prepared here are some hints and methods that might help you.
Step 1: Prepare an outline or template first.
One of the best pieces of advice that I was given, many years ago, and which I still use in my consultancy is:
Tell them what you are going to tell them. Tell them. Tell them why you told them.”
Roughly translated into an outline this is:
Pick a subject
Go into your detail
Conclude as to why this was important.
Another template to think of – and one that gets published often is:
“Ten Reasons Why”, “Top Ten Ideas”, “Seven Solutions”
Well you get the idea.
Step 2: Pick your topic
Pick something you know about and start jotting down ideas. I find it easy to pick a temporary title sometimes other times I work on the subject and then the title just comes along on it’s on.
The Top Ten is always the easiest and as it is a popular one with ezine publishers maybe you should make this your first one.
Maybe it is something for dog lovers so you could have:
Top 10 best ways to make sure your dog gets its walk.
Top 10 ways to meet other dog walkers
Top 10 best ways to raise pups
Well you get the idea.
Step 3: Headings and Summaries
The first sentence for your article, should immediately grab the attention of your reader and introduce the subject of your article.
Many article sites ask for a summary of the article as well. The summary is used in two places:
On the article site as a part of the search process
On the search engine entry that links to where the article is on the article site
So you can see that this is the place to pique the imagination of the potential reader as well as get you well placed in the search engines.
Step 4: Add the Content
You should now be in full writing mode and able to jot down the rest of the article, remembering the conclusion. Read it through several times – but don’t expect perfection.
The more interesting the article is, the more people will read and remember it.
The best ezine articles are between 300 and 750 words long. I have written longer articles of 1,000 to 1,250 words, and had them featured on web sites, but long articles don’t fare well in ezines. So pick your market and try to get the right length for your choice of publication.
Step 5: The Resource Box
This is the reason for writing. The resource box is the 4 -7 lines that sits on the end of the article. The format should be as:
2-4 lines about your expertise. You can usually include up to 3 hyperlinks. Affiliate links are generally not allowed – so give your web site address.
The terms of using your article – the expression You may print this article without charge, provided this resource box remains intact.”
Now that is it.
By now everyone has heard of article marketing and so many people out define it in so many different ways there that it has become hard for people new to article marketing to understand.
First of all, most of the SEO Gurus caught on to article marketing late in the game, then scrambled to create their own definitions of it at the last minute so it didnt appear they were ever not aware of the power of article marketing.
In general, article marketing is where you write an article on a topic that is related to your website topic. Not a promotional article for your website, but an article about something that is informative to the reader. In the article you use keywords and phrases that relate to your topic as well, much like you would optimize a webpage. Your article when reprinted will be the text of a webpage or webpages.
In the author bio section at the bottom is some info about you and links to your website. It is suggested that you put in one link to your main page and one to an interior page that fits the article you are writing.
If your article is submitted to websites that take article submissions and offers free content to webmasters, then webmasters choose to repost your article on their websites, the links in the author bio section become links from their websites to your website.
Now lets go on to the myths and facts about article marketing.
MYTH: Article marketing doesnt really help you all that much.
FACT: Article Marketing can help you increase your link popularity and be a source of some of the most targeted traffic you can get.
MYTH: Reprinted Articles only get indexed as supplemental pages, therefore it doesnt help enough to make it worthwhile.
FACT: Depending on where the article gets submitted to, the article itself can get a top 10 listing in major search engines and not as a supplemental page.
MYTH: Submitting your article everywhere creates duplicate content and the search engines will punish or discount those pages as a result.
FACT: If search engines punished duplicate content in the way that myth suggests then all rss feeds that cause a post in a blog to be reproduced to be discounted or published and they are not. The New York Times articles and CNN stuff is blasted all over the web and are not punished or discounted.
Duplicate content is two webpages that are around 70% similar, not two webpages that have similar text on them.
MYTH: The only way article marketing works is you write an article then submit it to thousands of article submission websites.
FACT: There is more than one way to make article marketing work for you. The way mentioned above works okay if you are looking to get a lot of links back to your website whether they are related or not and can be effective if you currently have very little or no link popularity at all.
Another way is to hand submit your article to article submission websites that only accept articles related to your topic. This is more difficult but the links help you more just through the submissions and its more likely that the websites that pick up and repost your article will be also related to your topic which can help you with better links and targeted traffic.
Yet another way is to write a very high quality article that you really take your time on and research. You then choose a very high traffic website related to your topic. One that has great PR and a lot of visitors.
Email them your article and offer them an exclusive if they will print your article with your links included in the bio. If your article is of good quality and they get an exclusive you have a good chance they will post your article there.
This one posting of your article can be more powerful than the mass submitted article method if you choose the website you submit it to carefully.
Last but not least, posting your article exclusively on your own website is a great way to add fresh content and if the article is good, people will link directly to the article increasing both traffic and PR for your webpage where you posted the article. But for this to work you need to already have some traffic to work with.
MYTH: You should always post your article in your website first, then wait to get crawled by the search engines before submitting the article elsewhere.
FACT: Adding articles to your own website is called adding content. Submitting those articles to other websites is called article marketing. With article marketing you dont want the article indexed on your website first.
Yes you read that right. You do not want the article indexed on your website first. You are or should already be doing SEO on your website and adding fresh content to your website for the search engines to get traffic from them.
Submitting articles to other websites and having the search engines find it there first gives another gateway that people can find your website through.
If the websites that you submitted your articles to get crawled often, then having your article appear there with the links intact will get your website crawled as well.
If the websites you submitted your article to are getting indexed well by the search engines, then your article being found on their website first might get it in the top 10 results.
Placing it into your own website with no or low PR might not have gotten the article indexed at all.
I hope this article will clear up some of the myths about article marketing and that it has helped you understand how and why it works.